Mental Well-being | Studio Brand Identity Design

THIRD SPACE LIFE STUDIO

TSLS is a sanctuary for the soul, mind, and body. It’s where people rediscover the depths of who they truly are, beneath all the noise of the world. Third Space Life Studio is more than a place, it’s a transformative experience designed to reconnect people with their most authentic self.

Purple Flower
Purple Flower
Purple Flower

My Role

Brand Identity & Visual Designer, UI/UX Designer

Duration

4 months

Tools

Procreate, Adobe Illustrator, Adobe Photoshop, Adobe Premiere Pro, Paper and Pencil, Wix Studio

Overview

Challenge

Challenge

Challenge

To design a visual identity for a mental health practice that balances trust, luxury, and comfort, appealing to a clientele seeking both professionalism and emotional safety.

Solution

Solution

Solution

I created a serene and luxurious brand rooted in nature, warmth, and minimalism. The identity reflects a premium therapeutic space that prioritizes stillness, clarity, and depth through every touchpoint.

Research

We studied mental health studio trends, luxury wellness brands, and colour psychology to ensure the identity fosters emotional calm and quiet confidence.


Most therapy brands are too clinical

Clients prefer a warmer, more human tone that feels personal yet credible.

Most therapy brands are too clinical

Clients prefer a warmer, more human tone that feels personal yet credible.

Most therapy brands are too clinical

Clients prefer a warmer, more human tone that feels personal yet credible.

Earth-based palettes increase emotional trust

Earth-based palettes increase emotional trust

Earth-based palettes increase emotional trust

Affluent clients seek discretion and refinement

Affluent clients seek discretion and refinement

Affluent clients seek discretion and refinement

Design

The brand combines minimalist typography with an earthy colour palette and organic forms. The logomark represents growth and safe space, while the overall system communicates balance and depth.

Results

  • Established a strong, trust-building brand presence for a premium therapy practice.

  • Created a calming yet elevated aesthetic that resonates with wellness-driven clients.

  • Built a flexible identity system that translates across print, digital, and environment.